Effective Date: 01 January 2025
At WHATSAPP API MSG Business
(“we”, “our”, or “us”), we are committed to protecting the privacy and security of our users and their end-users. This Privacy Policy explains how we collect, use, disclose, store, and safeguard personal data when you access or use our WhatsApp Business API platform, website, and related services.
By using WHATSAPP API MSG Business, you agree to the practices described in this Privacy Policy.
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1. Scope of This Policy
This Privacy Policy applies to:
• Registered users of the WAMB platform
• End-user data processed through WhatsApp Business API on behalf of our users
WAMB acts as a data processor for end-user data and a data controller for user account information.
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2. Data We Collect
a) User Data
We collect personal and business information provided during registration or use of the platform, including:
• Name, business name, and contact details
• Email address and phone number
• Billing and payment-related information
b) Usage & Technical Data
To ensure security and improve platform performance, we may collect:
• IP address, browser type, and device information
• Log files, access timestamps, and usage activity
• Cookies and similar tracking technologies (where applicable)
c) End-User Data
End-user data (such as phone numbers and message content) is processed strictly on behalf of users.
Users are solely responsible for obtaining valid and lawful consent from end-users before collecting, storing, or processing their personal data.
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3. Purpose of Data Processing
We process personal data for the following purposes:
• Service Delivery: To operate, maintain, and support the WhatsApp Business API services
• Communication: To send service updates, alerts, invoices, and support-related messages
• Compliance: To meet legal obligations and comply with Meta’s WhatsApp Business policies
• Security & Fraud Prevention: To detect abuse, prevent unauthorized access, and ensure platform integrity
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4. Data Sharing & Disclosure
WAMB does not sell, rent, or trade personal data.
We may share data only in the following circumstances:
• With trusted third-party service providers (e.g., hosting, payment gateways, analytics) under strict confidentiality agreements
• With Meta Platforms, Inc., as required to provide WhatsApp Business API services
• When required by law, court order, or regulatory authority
• To protect our legal rights, users, or platform security
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5. Data Security
We implement appropriate technical and organizational security measures to protect personal data from unauthorized access, misuse, loss, or disclosure.
Users are responsible for:
• Securing their login credentials
• Maintaining the confidentiality of their account access
WAMB shall not be liable for breaches resulting from user negligence.
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6. Data Retention
We retain personal data only for as long as necessary to:
• Provide our services
• Fulfill contractual and legal obligations
• Resolve disputes and enforce agreements
End-user data retention is governed by user instructions and applicable laws.
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7. User Rights
Subject to applicable laws (including GDPR and DPDP Act, 2023), users may have the right to:
• Access their personal data
• Request correction or updates
• Request deletion of data
• Withdraw consent where applicable
To exercise these rights, users may contact our support team.
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8. Updates to This Privacy Policy
WAMB reserves the right to modify this Privacy Policy at any time. Significant changes will be communicated through the platform or email. Continued use of the services after updates constitutes acceptance of the revised policy.
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9. Contact Information
For any questions, concerns, or data-related requests regarding this Privacy Policy, please contact:
Email: support@whatapi.in
Phone: +91 97037655923